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On this podcast, Simon and John discuss how to go about setting up a company in Japan. John talks about his experience of setting up a company, what his organization does, and how long they’ve been in the market. John discusses details about the recruitment industry. They then discuss some of the challenges entrepreneurs should consider, how to grow a business in Japan; what are the keys to building a brand name, and finally they wrap up the podcast with some recommended reading material for the listeners.